My Story
Krystin Hartford is the founder and CEO of Enchanted Smiles. With years of experience in the oral care industry, she has developed her own line of professional-grade teeth whitening products that are safe, effective, and affordable.
After earning her bachelor's degree and completing numerous certification programs for teeth whitening, Krystin saw a need for more accessible and affordable teeth whitening options. Determined to solve this problem herself, she spent years formulating and testing different teeth whitening products before launching Enchanted Smiles.
In 2022, Krystin launched Enchanted Smiles with a mission to empower people to achieve the confident smile they deserve through convenient and affordable whitening treatments.
Under Krystin’s leadership, Enchanted Smiles has grown into an industry leader, trusted by thousands of customers for brighter, whiter smiles.
When she's not growing her business, Krystin enjoys spending time with her family. She's passionate about mentoring future entrepreneurs and giving back through nonprofit organizations focused on dental health and education.